DiMassimo Goldstein uses behavior change marketing to drive growth in brands and businesses that change lives for the better. The independent, integrated agency launches, relaunches, and ignites brands to drive measurable results. Combining measurable behavioral strategies with world-class creativity, the agency uses research, brand planning, design, advertising, technology, data insights, test design, and media to drive profound behavior change in the areas of “healthy, wealthy and wise” – wellness, diet, health, fitness, money, love, education, entrepreneurship and social change. Clients include Weight Watchers, The Bronx Zoo, Jackson Hewitt, TradeStation, Online Trading Academy, Great Minds, Ally, Affinity Federal Credit Union, Proactiv, National Jewish Health, Recovery Centers of America, and The Partnership for Drug-Free Kids, among others.